Elements Of Design

Elements Of Design Notes

Elements:

- Space, line, color, shape, texture, value, unity, variety

 Space:

- Negative, positive, foreground, background

 Line:

- Suggestion of shape

 Color:

- Suggestion, emotion, leading

 Shape:

                - Suggestion, emotion

Texture:

                - Real and suggested

 Value:

                - Shadow, shading

Principles:

 Unity:

                - Everything connects into a visually appealing piece

 Variety:

                - Variety avoids blandness

 Harmony:

                - Flow and visual appeal, everything fits

 Proximity:

- Leading the viewers eye

- Patterns

- Meaning, such as in the pedestrian sign where the man is near or far from the woman and children